There are two simple rules for choosing a location. When choosing a datacenter for your new deployment, you should take them into account:

1. Your server should be closer to content consumers. This means that if we are talking about the placement of a site or other resource oriented to a specific audience, it is worth considering the possibility of placing the server geographically as optimally as possible to its primary audience. For example, for sites targeting North America and the UK, you should consider EU2.EWR (New Jersey), and if we are talking about Eastern Europe and Turkey, the best choice would be EU2.SOF. For global audiences, it is better to use locations that have direct connectivity with a large number of traffic exchange points – as a rule, any European and American sites are suitable for this.
2. Your server should be closer to the required resources. It is not always the servers are used for hosting sites – SSD VDS and dedicated servers can be used for literally endless applications. If your project requires some external resources (data connectivity with a certain segment of the Internet, etc.) – this should be taken into account. For example, for a personal VPN server it is hardly worth using SG1.SIN, if the user is located in Europe most of the time – in this case it is worth looking for the fastest European location.

To check the response time of our data centers from various points, we have special Looking Glass servers. Using these test servers you can easily make the necessary measurements and decide on which data center is best suited for hosting your project. If you need help or advice – our technical support team will be happy to help you in choosing!